Blog

Why Reputation Management is Important for Businesses-Advertising Company in Dubai-WhitehatsMedia

Why Reputation Management is Important for Businesses?

It takes a lifetime to business big brands. However, it may take a moment to wash down the drain all the good reputation or goodwill that your company or organization has earned. In this increasingly informed consumers’ world, you cannot afford to ignore online reputation management. It is far easier to dent a business’s reputation than ever before because of the advent of social media and the way it has magnified the voice of each individual customer. Here are top reasons why your online reputation management is important to survive as business organization.

 

Important for Repeat Business

Consumers need to be ensures that they can trust a company. There are so many options available to customers that they can easily switch a brand. In order to make sure that you are able to get repeat sales, you must provide them with quality customer service and also take care of the issues reported by them. Many companies who do not care about their customers start losing business. Customer Lifetime Value is the amount of money that you get from a customer over the number of years it remained with you. In order to make sure that you maximum CLV, you must build trust with your customers. Otherwise, they will switch to another brand and you will lose a lot of valuable business.

 

Builds Brand Equity

Brand equity is the amount of trust that a brand has built over time. In today’s fast changing world, customers can easily stop endorsing a brand with one band experience. One of the reasons why companies these days are getting drowned in negative feedback is that they do not take notice of these things when the customer is trying to report the issues. Brand equity takes a long time to build but it takes just one bad purchase or a negative review to spoil everything that you have earned over the years. Therefore, always listen to your customers and resolve their issues without always becoming too conscious about the costs involved.

 

Helps Improve Your Business

It is very important for a business to be trustworthy. There are so many organizations working but many of them just do not get it. They are only focused on the selling approach. They think that if they are making healthy profits, they are successful. They do not regard customers’ feedback as something of importance. These companies eventually start suffering from what they have practiced over the years. The customers start switching brands. The immediate or short term loss may seem to be minimalistic but it gets really bad in the long run. On the other hand companies that do not believe in short term gains but to have customers for longer term are really looking for ways to satisfy their customers. These companies take customers’ feedback seriously and incorporate it into improving the products and services that they are offering. This approach gradually starts building broader customer base, eventually leading to more revenues and greater trust.

 

Greater Insight for Future Business Decisions

A great advantage of listening to your customers is that you are able to know what is wrong with your current approach. There are many important facts revealed to you when you start listening to your customers. A faulty product or service helps you identify the issue with it and correct that before the customers start complaining and ultimately switch loyalties. By building trust, the customers are more confident that their complaints would be addressed on priority basis. Businesses that do not think about customers’ problems often face the dilemma of not knowing which areas to improve in order to gain back their market share and increase revenues.

 

Increased Competitiveness

There are many ways in which you can create competitive edge for your business. One of the ways to increase competitiveness is by ensuring that you build a brand that cares about its customers. When you know what your customers’ need, you can respond to their feedback on urgent basis. For example, if you have raised price about a product or service and the customers are not happy about it, you can revise your pricing strategy. Whitehats as a Advertising Company in Dubai advertise your brand Or if you have launched a new product or service but the customers do not receive it the way you expected, you can make changes to your product launch strategy. There are so many things that you can do to increase your competitiveness once you know what your customers want from your business.

No Tags

Latest Posts

14 Feb
SEO company Dubai, SEO service Dubai, blogs to improve SEO in Dubai

6 Ways Blogs Can Improve SEO results.

By Admin / No Comment

It seems almost every company now days have a blog. But unfortunately, very few organizations fully capitalize on their blog … Continue reading 6 Ways Blogs Can Improve SEO results.

Read More
01 Jan
Geo_Targeting ,SEO company Dubai

9 Ways to Increase Conversions with Geo-Targeting in 2018.

By Admin / No Comment

The conversion rate of your e-commerce based website is highly dependent on optimization process.  This is data-driven process pretty much … Continue reading 9 Ways to Increase Conversions with Geo-Targeting in 2018.

Read More
18 Dec
local SEO, SEO company, SEO company Dubai

6 Easy Tips to Dominate Local SEO in 2018.

By Admin / No Comment

A good SEO strategy can be a difference between successful and unsuccessful business. When customers search online for particular products … Continue reading 6 Easy Tips to Dominate Local SEO in 2018.

Read More
13 Dec
SEO company Dubai, SEO Dubai, Voice search optimization, voice search

Voice Search Optimization, Why and How to do it?

By Admin / No Comment

Voice search is slowly taking over the internet. With the availability of voice search applications like Google Assistant,  Cortana,  Siri etc, voice … Continue reading Voice Search Optimization, Why and How to do it?

Read More
10 Dec

Why Your SEO Campaign is Failing?

By Admin / No Comment

  Not getting the results from your SEO Campaign?  It’s time to revisit your SEO strategies before it’s too late. … Continue reading Why Your SEO Campaign is Failing?

Read More
03 Dec

5 Must Have Digital Marketing Tools

By Admin / No Comment

With the popularity of social media, marketing has become more complex than ever before. Today marketers not only have to … Continue reading 5 Must Have Digital Marketing Tools

Read More
15 Nov

Is Your Content Share-Worthy?

By Admin / No Comment

Content is the most important factor in driving traffic to your website. Therefore, many experts say “content is the king”. … Continue reading Is Your Content Share-Worthy?

Read More
09 Nov

10 Link Building Myths Busted.

By Admin / No Comment

Everyone knows links are crucial for any SEO strategy. According to Google , links are one of two main ranking … Continue reading 10 Link Building Myths Busted.

Read More
30 Oct

How Long Does it take to rank in Google?

By Admin / No Comment

Being SEO service provider few most common questions asked by customers are how long does it take to rank a page in … Continue reading How Long Does it take to rank in Google?

Read More
23 Oct

Why technical SEO is Important for your Website.

By Admin / No Comment

  Many people think SEO is all about optimizing the content. But they are not correct at all because SEO … Continue reading Why technical SEO is Important for your Website.

Read More

Comments are closed.

close

PO BOX 38149, AL Quoz 3 Dubai, United Arab Emirats

Tel : + 971 4 33 82500

Fax : + 971 4 33 88 785

Email : info@whitehats.ae

Whiehats Media: whitehatsmedia.com